AR Shopping for People with Disabilities (PwD)
PwD’s as Consumers
- As per WHO, almost 15% or 1 billion people live with some form of disability.
- Around 110-190 million people have very significant difficulties in functioning.
- For India, the differently-abled population is 26.8 million
- It is estimated worldwide that this sector has almost $8 trillion of annual disposable income
- In India, mainstreaming them could add around 5-7 to the country's GDP.
